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Chef Tip: Utilizing Price Filters

Hey Chefs! Want a tip for how to sell out your meals? We spend hours analyzing the hundreds of thousands of people that come to our site looking to purchase seats to a pop-up, and here’s some insider info:

People love using the pricing filter and those who use it are 100% more likely to book a meal. Importantly, 50% of those users click on the “Under 35” filter – 3X as many as click on any of the others.

Try it for yourself and you’ll see that the number of meals we have in this price bucket is at an all-time low (pretty much just brunches!).

So here’s my tip: find a way to create a menu that you can do at this price point: fewer courses, faster service, higher max-seats and maybe even a drink pairing add-on to increase average order value after the decision to attend is made. If you’re proactive about marketing these lower cost meals you can really fill a venue and earn more than you would at a higher cost meal!

If you have any questions, you can always reach me at

Head of Growth, Feastly

Looking for more marketing tips? Check out this Feastly marketing seminar. 

Want to join the Feastly chefs crew? We’re accepting applicants now:

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